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McDonald’s: TrackMyMacca’s
This great iPhone app was developed for McDonald’s Australia. You can scan your food and see directly in 3D where the ingredients came from. It seems like a lot of fun. Company: McDonald’s Agency:...
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Durex: SOS Condoms
Have you ever been in the situation where you needed a condom, but you couldn’t find it anywhere, and the other person is out of stock as well? Well now there’s a solution, called SOS Condoms. An app...
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Samusocial: Voicemail
Samusocial invited people to replace their voicemail message with a homeless person’s plea for help. To do so, they invited four homeless people to record their very own message in which they raised...
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Subway: Fan this ad
To communicate the new barbeque sub sandwich this cool application was developed. Like a real BBQ you have to wave a tablet until the charcoal heats up and burns, making it perfect to grill the meat...
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3: The Wifi-Ad
When the Swedish mobile operator 3 wanted to promote their “Pocket WiFi”, a portable WiFi router, they used an unexpected media channel – WiFiIn the Stockholm Central Station they set up a WiFi hotspot...
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Scotch: Duct Tape Digital
With Duct Tape Digital you can restore all your smartphone’s functions. By simply disabling the damaged areas on the screen, and move the important functions to the areas that still work. Company:...
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Google: Chrome Maze
Awesome job by Google Japan; This new Chrome Experiment syncs up your computer and your smartphone, and turns any website into a 3D maze, where you can play. Test it, it is quite amazing. Click here to...
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E-Mart: Sale Navigation
E-Mart, Korea’s No.1 retail brand, is branching out its mobile business. They came up with an idea for customers to experience E-Mart’s new mobile technology, “E-Mart Sale Navigation”. The concept is...
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Axe: Shazam TV-integration
Axe is known for its innovation and creativity within online and televised advertising, two media extremely powerful on the target, but above all two very complementary media. The idea therefore was;...
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Durex: Fundawear
Fundawear is an innovation from Durex that allows touch to be transferred over the internet. So for the first time you can tease, tickle & tantalise even when you’re apart. Company: Durex Agency:...
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91 Rock: Rock clock
JWT Brazil designed this Rock Clock alarm clock application for 91 Rock radio station. It’s not simply an alarm clock, every time you snooze you get a heavier rock song. This fits perfectly for a rock...
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Huggies: Tweet Pee
Great idea from Huggies, Portugal. They made a device you put on your babies diaper and when it perceives an increase in humidity it sends a tweet out to the parent’s Twitter account to let them know...
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Mercedes-Benz: Technology in the Pocket
Cool application by Mercedes-Benz. Not a commercial one, but a useful one. One to help people save their battery, just like the BlueEfficiency technology does with their Mercedes cars.. Company:...
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Hamburg Philharmonic Orchestra: Acousticons
To bring the Hamburg Philharmonic Orchestra and classical music back to life the Orchestra created Acousticons. The first ever messenger app that emotionalizes textmessages with music. Great idea since...
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Wrangler: Mileage
Wrangler has launched a new mobile brand platform to reignite your instinctive nature for adventure and discovery. Created by TBWA’s Digital Arts Network Hong Kong, Wrangler Mileage is a mobile app...
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E-Mart: Flying stores
In order to make people that are located far away from an E-Mart store, did their shopping at one of their shops, E-mart created a “flying” store that flew to customers. The E-Mart truck-shaped...
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Pepsi: Like Machine
For over 50 years promo girls have been handing out samples at intersections, shopping malls and other high traffic areas, hoping consumers would buy their products. Time for a change, so Pepsi and...
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Nivea: Solar ad charger
The concept for this campaign is not really new anymore, but it’s always nice to see brands create something which is really relevant to their customers. And especially in Brazil with its beach culture...
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Scrabble: Play Scrabble Wi-fi
hey have rolled out free wifi hotspots in places where you can’t get any connection in Paris. To access the “Play Scrabble Wi-fi” network you had to prove your spelling skills, using letters to create...
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Urban Ears: Scratch Posters
An interactive analogue sound poster launched for Urban Ears new product Slussen, a mobile DJ mixing system app for iPhone. The illustration is engraved with ridges, that in the design produce sound as...
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